You're right, you don't need another newsletter.

But you might benefit from having a strategist in your corner, who doesn't insult your intelligence or make you feel dead inside.

THE MEMO is a sharp, strategic newsletter for anyone building a brand that doesn't sound like it was birthed by ChatGPT.

You’ll get:

→ POVs on brand, content and culture
→ Strategies for protecting your voice when everything else sounds like the same algorithm had a nervous breakdown
→ Zero fluff. Zero "game-changing secrets." Just unfiltered takes from someone who's seen what works and what's just expensive noise.

One post a month (sometimes more if something pisses me off enough to write about it).

Subscribe if you can handle it.
It's free, but your comfort zone isn't.